Better swimming starts with better technique
Freestyle masterclasses for lap swimmers, triathletes, and open water swimmers — focused on efficient, confident, long-term improvement.
Small groups. Clear feedback. Sustainable improvement.
This is for you if…
You want to understand your stroke and improve it in a structured, practical way.
Triathletes
You train hard and know fitness isn’t the issue – but your swim still feels inefficient. You want to move through the water with more control, confidence, and consistency.
Open water swimmers
You’re comfortable outside the pool but want better body position, rhythm, and awareness so your stroke holds together over longer distances and changing conditions.
Returning / Lap Swimmers
You swam earlier in life or picked it up later, and want to build a freestyle stroke that actually makes sense without jargon, guesswork, or conflicting advice.
Regardless of background, the focus is always the same: Technique and Efficiency, so that your stroke holds together over time.
It’s rarely about fitness
Hidden inefficiencies
Small technical issues often go unnoticed, but they create unnecessary drag, disrupt rhythm, and make swimming harder to sustain – even for fit, well-trained swimmers.
Accumulated drag
Over time, these inefficiencies add up. You can train more and swim harder, but without clear technical understanding, progress slows and frustration builds.
Lack of clarity
Without focused feedback, swimmers end up guessing what to fix or trying to change too much at once. Real improvement comes from identifying what actually matters and making precise, practical adjustments.
Hone your focus.
Freestyle Masterclasses
These masterclasses are designed to identify the specific technical inefficiencies holding your swimming back — and address them with focused, practical adjustments.
Sessions are small, structured, and technique-led, with clear feedback throughout so you understand what to change, why it matters, and how to apply it.
What’s involved
- Small-group freestyle sessions focused on stroke mechanics and efficiency
- GoPro video analysis to clearly see what’s happening in your stroke
- Individual feedback and guided adjustments, not generic drills
- A structured session that prioritises what will make the biggest difference
What you’ll walk away with
A clearer understanding of your freestyle technique.
Specific adjustments you can apply immediately.
Greater confidence in what to focus on.
Swimming that feels more efficient and holds together over time.
Limited group sizes to allow for individual-focused feedback.
Coaching philosophy
There isn’t one perfect freestyle stroke. Effective technique depends on the individual’s body type, background, and experience. Technique then shapes what goals are realistic and sustainable.
The approach is simple: teach the way I’d want to be taught – with clarity, respect for the individual, and a focus on what actually makes a difference.
Individual context
Technique is adapted to the swimmer, not forced into a fixed model. The goal is to work with your natural movement, not against it.
Focused Adaptation
Progress comes from identifying a small number of priorities and working on them deliberately – instead of trying to change everything at once.
Long-term thinking
Good technique should hold up under fatigue, over distance, and across different conditions – not just look good in a short drill.
The aim is lasting improvement, not quick fixes.
The Coach Behind The Approach
Anthony returned to swimming as an adult in 2017 and quickly realised that much of what he’d learned earlier didn’t fully translate to efficient, sustainable swimming.
Through focused technical work and a deeper understanding of stroke mechanics, swimming began to feel clearer, smoother, and more controlled — shaping the way he now approaches coaching.
Since then, Anthony has competed in triathlon and marathon swimming events, placing first in multiple open water races. He has been coaching swimmers since 2021, working with lap swimmers, triathletes, and open water athletes across a wide range of backgrounds.
His focus remains the same: helping swimmers understand their stroke, prioritise what matters most, and build technique that holds together over time.
Good coaching starts with understanding.
Upcoming Masterclasses
Small groups. Focused feedback. Leave your details and I’ll be in touch when sessions are confirmed.
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A considered approach
Good technique comes from understanding what matters, applying it deliberately, and building something that lasts.
If that approach resonates, the next step is simple.
Book our upcoming masterclasses or get in touch if you have questions.